A Chatbot is a service that is powered by rules or Artificial Intelligence (AI) and lives within a Chat Interface or a Messenger Platform. Chatbots are a relatively new internet trend that big tech companies, as well as small-medium businesses, want to embed on their sites.
We spend 90% of the time on our mobiles using email and messaging platforms. Lately, digital users are growing tired of downloading apps whenever they interact with a company. Instead, they prefer messenger platforms, where they can engage in real-time conversation.
Chatbots offer businesses a way to directly reach out to individual customers, and consumers are responding well. To build a strong and successful online business, we have to service our customers where they hangout the most, which is currently inside a Chat Interface or Messenger Platform.
Weather bot forecast weather hourly, daily, weekly
Grocery bot order, shop, deliver groceries on-demand
News bot share the latest interesting news
Life Advice bot provide solutions to problems posed
Personal Finance bot assist manage my money
Scheduling bot help schedule meetings
Friend bot talk to a bot that is your friend
The major digital shifts that Chatbots offer to companies are:
Today, there are two different types of Chatbots. They are “Rules” and “Machine Learning”.
Rules: Pre-determined and is only as smart as the designer and/or programmer.
Machine Learning: Starts with minimal to no knowledge, but self-learns over a course of time
Chatbots have existed since the 1960’s, when ELIZA was developed in an attempt to psychoanalyse people. Since then, technology has developed in a huge way. Chatbot’s complex mesh technology comprises:
One Stop Media is a digital marketing agency in Melbourne that can provide a Chatbot service for your business. Give your business a digital edge over your competitors and offer customers the service they prefer to use.
Contact us to find out how Chatbots can help your business, and which type of chatbot is best for you.
Welcome visitors to your website with a personalised and interactive Chatbot that provides useful information and interaction.
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