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The face of business today is the Internet. When you need to bring your products or services to the market, one of the primary ways to attract potential customers is to run a website.

Your website needs to be functional, well-designed and of a high quality. Even when you tick all of those boxes, you can’t be sure that people will visit. Google Ads ensures you’re advertising to the right people as they’re searching for you, putting you in control of your ads, your reach and your budget.

81% of shoppers do their research online before committing to a purchase. When your website is highly visible on search engines, you have an edge over your competitors and those shoppers will find you first.

What Is SEM?

The idea that a greater online presence is essential to a successful marketing strategy forms the basis of the concept of Search Engine Marketing (SEM). It uses ways to make your website appealing to search engines like Google, Bing and Yahoo. A good SEM strategy keeps you one step ahead of your business rivals, because you’re more visible to customers.

Search Engine Marketing is an umbrella term that encompasses a number of individual practices like PPC advertising and Google Ads. One Stop Media is an SEM agency in Melbourne specialising in PPC management and Google Ads.

Why Search Engine Marketing Is Important In

The rationale behind opting for a Melbourne expert SEM agency like us is quite simple. Millions of online searches are made every single day. If your website does not appear within the first two pages, it is almost 90% certain that potential customers will focus on your rivals who are ahead of you in rankings.

As a leading PPC advertising company in Australia, we know the importance of a solid SEM strategy. Helping your company choose the most efficient ways to advertise and develop the best Google ads is where we excel as an agency. We use the latest SEM tools to ensure that your website stays on top of the search engine rankings.

When looking for an SEM agency, choose a local company that can not only help you with general principles but with targeted, local PPC management.

SEM expert

Expert Help For Search Engine Marketing

At One Stop Media, we want your PPC advertising dollars to go as far as possible. Your success reflects on the effectiveness of our SEM management, so we make sure our clients get the most out of our PPC marketing services. Our specialists can show you how SEM will bring potential customers to your website. See the difference that SEM management from a professional agency can make to your business.

How Our SEM Management Works

We deploy a number of effective tools in our SEM campaigns, both paid and unpaid. We achieve success through SEO strategies, pay-per-click (PPC) strategies and social media campaigns.

Our record of satisfied clientele is proof of our expertise in the field of SEM. Our result-oriented strategies and implementation are designed to bring your business to the top of search engine rankings, getting you easily noticed by prospective customers.

We stand out among PPC advertising companies in Melbourne for our commitment to providing every client with outstanding results.

Why Use PPC Advertising

Pay per click advertising is a valuable tool for any company, which is why it should be an important part of any professional marketing agency’s services. Implement PPC into your marketing strategy and only pay when you get results.

PPC advertising can help a company to increase its profile and online presence in the local Melbourne area and throughout Australia. While organic strategy is incredibly important, PPC advertising can give your company an extra edge on the competition.

Google's Ranking Formula
In this example Advertiser A is paying only $0,91 per click to appear in position 1, while Advetiser C is paying $1,76 per click to appear in position 3 representing a 93,4% premium to appear 2 positions lower.
Google Ads icon

Benefits Of A Google Ads Agency

It can be tempting to take Google ads into your own hands, but the best results come from using a PPC management agency in your local area. A Google Ads expert knows how to get the most value from your adverts. We can help you design a cohesive, effective PPC marketing strategy for your Melbourne company.

At One Stop Media, we have the experts on hand to research the best keywords to target for your company and industry. Success doesn’t happen by chance, so your PPC campaign will be designed with precision and accuracy to increase conversion rates.

SEM Reaches A Wide Audience

Done properly, a PPC campaign can make a company accessible to millions of people. When users enter a search term related to your Google ad, we make sure we grab their attention with a carefully crafted advert.

Combine this with an effective organic digital marketing strategy, and your website’s visibility will soar. It will be able to appear in the top SERPs twice, giving your company double the visibility in the Melbourne community and worldwide. With great SEM management, your content has the potential to reach an incredible amount of new customers.

PPC Marketing Services A Sound Investment

PPC marketing is a relatively affordable way of attracting notice and promoting brand awareness. Companies can expect a high return on their investment because of the large audience waiting to be converted into leads

Google ads and other PPC advertising provide incredible exposure for your company, without the added expenses of conventional marketing tools like promotion and printing.

Google Shopping Success

Google Shopping offers consumers an even simpler way to compare and buy products online. It offers targeted product listings that are placed right there in Google search results. This benefits your customers, who can easily find relevant quality results based on their search query. It benefits you by increasing site traffic from visitors that click on your ad.

One Stop Media can power up your Google Shopping management through effective feed creation and optimisation. We’ll monitor and track your Google Shopping performance to take your campaign to the next level.

Laser Targeted PPC Ads

Unlike organic search engine marketing strategies, a PPC campaign allows you to target a highly specific audience. A good PPC management agency can help your company narrow down your audience and identify key ways to reach out to people who are most likely to respond positively.

Be instantly visible to those who are looking for your products before they can reach your competitors. With Google ads, you can get instant results that will give your company the edge it needs in the competitive Melbourne market.

Reach more Customers with Display Marketing and Bing Ads

Bing display marketing ads add richness to your marketing campaigns. PPC agencies are choosing to incorporate Bing Ads into their digital strategies, so their clients can connect with even more potential customers. We can help you get a higher return on your investment, target the right demographic and maintain your online reach.

Bing values quality content, link building and social media campaigns as high ranking factors. We can show you how Bing Ads, combined with Google Ads, can assist your business and help to reach your advertising goals.

Measure Tangible Campaign Results

Through periodical evaluation reports, you can get tangible results on how effectively our PPC management services are working for you. With a clear analysis, you can see whether the expenditure on Ads management is yielding the desired results.

When working with an effective SEM agency, you can be confident that your PPC campaign is performing as expected in the local Melbourne area. Without any extra hassle for you, an Ads management service can set up conversion tracking so you can be sure your dollars are being well spent.

Google adwords management

Google Ads Expert In Melbourne

Without the help of a Google Ads expert, crafting the perfect pay per click ads can be challenging. Condensing complex ideas and messages into tiny snippets of text is an exercise in frustration, especially when you have so much to tell your audience.

By consulting with an experienced Google Ads management agency, you can get professional help with PPC marketing and Google Ads management services.

Our Commitment To Your Success

Our Commitment to Your Success Whether you want help with your overall SEM management strategy or are looking for just the right phrasing for your PPC campaign, our experts are committed to your success. As the leading SEM agency in Melbourne, we know how to get you the results you want in the time and budget you expect.

One Stop Media provides SEM, PPC and Google Ads management to all major cities in Australia, including Melbourne, Perth, Sydney, Brisbane and Adelaide. Familiar with the specific needs of small-to-medium sized businesses across Australia, we are committed to offering the nation’s best PPC marketing services.

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Use Search Engines as a Powerful Tool for Marketing

Search engines are the best way to connect businesses and customers, and we’re in the business of making that happen.

  • Make your brand known in the community
  • Get important information out to the public
  • Be easy for visitors to find and contact


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