Logo design is an exciting and fun adventure for any business owner to take- but it can quickly go wrong if the intention of a logo isn’t fully understood.
So, what do you know about truly effective logos, and how can you ensure that your logo embodies all the features of really matter? We walk through the essential features in great logo design.
Your logo is the face of your business. It’s your one big graphic representation and it acts as a signpost for your company brand. Great logo designs are simple, but that doesn’t mean they come easy. A well thought out logo is something to invest in, even if you’ve been quoted for logo design and have found yourself baulking at the numbers.
Three key aspects of logo design need to be respected if your logo is going to do a great job for your company.
A unique logo might seem impossible within a sea of competitors, so logo creation requires a lot of research in order to nail a truly creative design. Having said that unique designs are paramount, it’s also essential to note that themes run strong in logo design and that although those themes shouldn’t be replicated within a logo, they can definitely be built upon.
Logo adaptability is an incredibly important aspect of logo design- after all, you’ll be using it across a number of marketing tools. To ensure that your logo translates across every viable platform, ask yourself the following:
Ask yourself, if I saw my logo for only one second, would I recognise it? Truly effective logos make an immediate impact, so it’s essential that yours strikes a great first impression and has a high recall rate too. Once you’ve built recognition via your logo, the hard work is (kind of) almost done, because we know that familiarity builds brand trust, and this generates loyalty.
The team at One Stop Media is committed to your business success. We offer a range of high quality digital marketing services to businesses of all sizes. Contact us on 1300 305 619 for more information today.
In the digital world of today, a website is the face of your business. A good attractive, easy-to-navigate and information based website is the key to business growth. The more appealing a site, more
Your website is the mirror of your business and hence it is but natural that its structure should be in a manner that encourages growth, expansion and sales. This in no way means that the site should
Before going into the intricacies of squeeze pages, knowing why they are so important and how to optimize them, let us start with their basic definition. A squeeze page is a landing page that should b
Prevent fraud and mistakes with secure Blockchain services for finance, property, contracts and issues involving identity.
One Stop Media have created for us a professional looking website whilst providing and maintaining quality customer service throughout the entire process. Ralph and the team have fantastic knowledge in the industry and are always supplying us with new ideas and information...
We just opened our new hairdressing salon and wanted a clean, welcoming website to get our name out there. Ralph and Nick designed a fabulous website for us that garnered a lot of compliments. They listened and gave us what we wanted even though I was a very fussy client. Thanks again guys! Opal
Our catchy green website created by One Stop Media is very well presented to introduce our love of tree care to its visitors. We have found that the marketing campaign has helped our business grow and increased number of calls we are receiving. We are very happy with the return we get....
I first had my website created by One Stop then started Google SEO in December 2013. In the last 6 months the number of new visitors to my website has doubled. I am very pleased with the result and the best thing is that it’s ongoing. I now realise how important it is to appear on...
One Stop Media introduced me to Google search optimisation in November 2013. I was very impressed and at the same time surprised how quickly my website started to appear on the first page on Google search result. As a result I now have a even more consistent business flow....
Excellent quality website designed by One Stop Media. Final product was exactly what I was looking for!